Blizzard re-registered the trademark WORLDOFWARCRAFT for World of Warcraft on November 23, 2023. It has not yet been approved and is still in the substantive review stage.
It is understood that since July 4 last year, the two trademarks owned by Blizzard, "Blizzard BLIZZARD" and "World of Warcraft WORLD OF WARCRAFT" have been frozen. Analysis said that the dispute with NetEase sued Blizzard related. A trademark being frozen means that it cannot be used, and according to the information obtained, the maximum period of trademark freezing is 6 months.
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