Great Wall Motors' new high-end brand 'ZX' is exposed, the first new energy sedan leads the trend

Great Wall Motors is planning to launch a new brand "ZX". The flagship model is a high-end new energy sedan with a body length expected to be 5500mm and positioned in the D-segment market.

According to reports, this new car has a unique appearance design, with smooth and elegant overall lines. According to the exposed preview images, it can be seen that L-shaped decorative elements are integrated into the fenders and doors of the car body, demonstrating a strong luxury and hard-core style. In addition, the new car will also introduce streaming media exterior rearview mirrors, which is a popular trend in current car design. This technology will provide drivers with a wider field of view and transmit rear images in real time through digital screens, improving driving safety and convenience. This design will make the car more modern and meet consumers' needs for technology and practicality.

Great Wall Motors used to focus on the SUV field and had less involvement in the sedan market. Although it has several sedan products such as Euler Good Cat, Euler Ballet Cat, and Euler Lightning Cat, its presence in the high-end sedan market is not strong enough. As early as 2021, Great Wall Motors released a luxury pure electric sedan called "Salon Mecha Dragon", but it has not yet been officially launched.

According to the latest data, Great Wall Motors’ layout in the new energy field is advancing rapidly. According to data released by the company, in January this year, Great Wall Motors’ sales of new energy passenger vehicles reached 24,988 units, a year-on-year increase of 295.8%. In the market segments of hardcore off-road new energy models and box-shaped SUV models, Great Wall Motors even won the honor of being the sales champion. In addition, Great Wall Motors has also launched the "ZX" brand, which is expected to further expand its market share in the high-end new energy sedan market. This series of initiatives shows that Great Wall Motors is accelerating its development in the new energy field.

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