Rivian counterattacks and reaches the top! The favorite brands of American car owners are revealed, Tesla is slightly inferior

February 6 news, the latest survey results show that the US Consumer Reports (Consumer Reports) announced a surprising finding. Rivian, an emerging electric car manufacturer, has successfully reached the top of the list and has become the most popular car brand among American car owners. This honor even surpasses the prestigious brands such as Mini, BMW, Porsche and Tesla. This result is undoubtedly a huge achievement for Rivian and reflects the continued growth of consumer interest and demand for electric vehicles. Rivian's success lies not only in its outstanding performance and design, but also in its commitment to environmental sustainability and innovative technology. The results of this survey have important reference value for the entire automobile industry and will have a positive impact on the future market competition pattern

The main purpose of this survey is to Car owners are ranked based on their willingness to purchase the same brand of vehicle again. The results showed that Rivian topped the list with 86% of car owners’ repurchase intention. Mini and BMW followed, both with a repurchase intention of 76%. Porsche and Tesla tied for third with 74%. Despite Tesla's leading position in the electric vehicle market, its repurchase intention was slightly lower than Porsche's in this survey.

It is understood that this ranking is not based solely on the reliability of the vehicle. In fact, Consumer Reports' reliability rankings show Rivian ranking just 28th, below the industry average. This means the survey reflects more on owner satisfaction with the vehicle they purchased, i.e. whether the vehicle met or exceeded their expectations.

According to Consumer Reports, car owner satisfaction is not always directly proportional to the overall excellence of the vehicle. Take Land Rover as an example. Although the brand is often criticized for quality issues, there are still some loyal car owners who are fond of it and are willing to buy Land Rover vehicles again.

In this survey, Rivian was highly recognized by car owners for its excellent vehicle performance in terms of comfort, driving experience, in-car storage space and ease of use. In particular, Rivian's first passenger car, the R1T, topped the list of the most satisfying electric vehicles. In addition, Rivian's R1S SUV and Hyundai Ioniq 6 also successfully made the "10 Most Desirable Cars" list, sharing this honor with classic models such as the Chevrolet Corvette and Mazda MX-5 Miata. These results further demonstrate Rivian's leadership in the electric vehicle market.

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