Geely Automobile Group CEO Gan Jiayue revealed that the Geely Galaxy brand will release three new new energy models this year, including one hybrid model and two pure electric models. This move will help further expand Geely's product line in the new energy field and meet consumer demand for environmentally friendly and efficient vehicles.
Geely Galaxy will focus on building high-value new energy smart cars priced between 100,000 and 200,000 yuan. This strategy shows Geely’s insight into the market and accurate grasp of consumer needs. In this price range, Geely Galaxy is expected to attract many consumers who pursue high cost performance with its excellent product performance and intelligent configuration.
It is understood that in previous New Year messages, Ganjiayue predicted that market competition will be extremely fierce in 2024, and prices, products, services and traffic will all face challenges. He believes that Geely's high-value strategy will prevail, especially in the field of new energy vehicles driven by electronic architecture and software, and Geely's products will have higher cost performance.
In addition, Gan Jiayue emphasized the importance of Chinese car companies exploring international markets. He believes that "internationalization" is the only way for the development of Chinese car companies. Despite the challenges, the Geely Galaxy series has achieved remarkable results in the market. Galaxy L6, L7 and the new E8 are very popular among consumers, with prices ranging from 175,800 yuan to 228,800 yuan, demonstrating strong market competitiveness.
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