According to the latest data from Canalys on February 19th, global smartphone shipments will be 1.14 billion units in 2023, with the decline narrowing to 4% from 2022. %. Despite challenges in its core market, Apple topped the list for the first time with 20% market share and 229.1 million units shipped. Samsung followed closely behind, with a strategy of maintaining profitability throughout the year, shipping 225.5 million units, with a market share of 20%. Xiaomi consolidated its third position and maintained a 13% market share, shipping 146.1 million units. OPPO and Transsion ranked fourth and fifth, with market shares of 9% and 8% respectively.
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