After the grand opening of the Huawei flagship store in Wangfujing, Beijing, on January 13, on February 24, during the Lantern Festival of the Year of the Dragon, the first Huawei flagship store in Jiangsu Province, the Nanjing Vientiane World Store, also opened grandly.
On the opening day, Huawei Nanjing flagship store prepared a variety of gifts and surprise activities, aiming to bring a unique shopping experience and warm New Year blessings to each customer.
On the opening day, customers only need to participate in the store check-in activity to receive a limited edition canvas bag and leave a precious souvenir. In addition, HUAWEI TALK specially invited Jiang Changjian, the host of "The Strongest Brain", to conduct theme sharing activities to have an intimate conversation with customers about their life ideals.
Huawei Nanjing flagship store also launched a limited wallpaper delivery event. Customers can get Nanjing-specific cultural wallpapers specially designed for Huawei mobile phones, watches, and tablets for free when they visit the store, which not only highlights their personality, but also integrates Nanjing's cultural heritage. What's more worth mentioning is that with these wallpapers, customers can also receive special opening coffee and limited stickers, making every moment full of surprise and warmth.
In addition, Huawei’s Nanjing flagship store has also prepared special new car test drive activities for customers. Customers can choose to register online or on-site. Successful applicants will receive a limited-edition canvas bag and special coffee to enjoy a distinguished experience.
As we all know, Huawei flagship stores have always been committed to bringing the city’s unique culture Features are integrated into the store design to reflect the brand’s strong connection to the local community. Huawei's Nanjing flagship store is no exception. Its design is inspired by Nanjing's long history and cultural heritage, showing unique regional characteristics.
Huawei Flagship Store·Nanjing Vientiane World is located in a prosperous place beside the Qinhuai River. During the construction of the flagship store, Huawei's design team deeply explored the unique charm of Nanjing, a famous historical and cultural city. For example, Huawei's flagship store in Nanjing adopts the classic overhanging eaves structure of Huizhou architecture, which is made entirely of copper. It is produced using a special process created by Zhu Bingren, a representative inheritor of the national intangible cultural heritage bronze sculpture technique, which condenses the traditional copper Using the exquisite craftsmanship, we finally created a one-piece, extra-long and seamless copper plate eaves.
The designer also cleverly used the grille design to hide the exposed parts such as the air outlets on the building's exterior wall, while giving the decorative grille functionality, achieving the perfect combination of beauty and practicality.
The huge indoor green wall of more than 80 square meters in the store is inspired by the unique texture of Nanjing specialty Yuhua stone. Through natural stretching and different light and shade, The flowing lines and color blocks create a vibrant green space, bringing customers a comfortable and peaceful shopping experience. The top of the green wall is made of holed mirror stainless steel with a very low molding rate, which perfectly reflects the entire green wall on the ceiling. It not only enhances the depth of the green wall, but also makes the entire space more transparent and three-dimensional. This ingenious design not only demonstrates Huawei's pursuit of aesthetics, but also reflects the brand's respect for the environment and local culture.
In the end, Huawei flagship store Nanjing Vientiane World, with its unique Jinling charm, brought a visual feast of technology and culture to Nanjing consumers, and became a must-visit "city living room" for Nanjing citizens. ".
In addition to design, Huawei flagship store・Nanjing Vientiane World also perfectly interprets the service essence of the Huawei brand, with meticulous humanistic care integrated into every service.
It is reported that Huawei’s flagship store has made great efforts in employee training to ensure that every store employee has appropriate manners and behavior. They not only greet every customer with a friendly smile, but also have a set of unified and professional service standards throughout the entire process from customer entry to purchase to departure.
Huawei flagship store calls its store staff "experience consultants". They not only have rich product knowledge, but also are versatile "lifestylers". Some are outdoor sports experts, and some are photographers with unique aesthetics. In Huawei flagship stores, they are not simple salesmen, but leaders in user experience. With their professional knowledge, hobbies, and life experiences, they guide customers to deeply understand and explore Huawei's full-scenario experience, and bring customers beyond their expectations. shopping enjoyment.
The enthusiasm for service is also everywhere in Huawei flagship stores. When a customer's mobile phone needs repair, the store clerk will first thoughtfully turn on the "repair mode" function to ensure that the user's private data is properly isolated. Huawei flagship store also fully considers the needs of customers while waiting: charging facilities and game equipment are provided in the rest area, so that customers can enjoy a pleasant time while waiting; for equipment that requires a long time to be repaired, the store will Proactively provide users with backup phones to ensure that users can use their phones normally during equipment maintenance.
In addition, Huawei flagship store also provides a series of value-added services, such as free gift packaging, data backup, cleaning and disinfection, free film stickers, etc., as well as special services such as member birthday gifts. A series of service activities such as Love Station, Service Day, and Thanksgiving Season have become Huawei's special service IP, continuously deepening the emotional connection with users through heart-warming, practical, and differentiated special services.
The humanistic care of Huawei services is even more reflected in the tolerance of "pets". The Vientiane Tiandi Business District where Huawei Nanjing Flagship Store is located is as In Nanjing's famous pet-friendly shopping district, Huawei's flagship store allows licensed animal trainers to bring guide dogs and other service animals into the store, ensuring that customers with physical disabilities can enjoy the same high-quality experience in the store as ordinary customers.
Huawei flagship store is not only a shining palace of Huawei brand, but also an important bridge to establish a deep connection with consumers. As Rong Tao, director of the retail business department of Huawei Terminal BG, emphasized: "Our clerks have no sales tasks. The only task is to serve consumers well." Each Huawei flagship store transcends the concept of traditional sales. It combines sales, experience, After-sales and social activities are integrated into an "urban living room" that combines high-end taste and quality life elements.
# In recent years, with the opening of unique Huawei flagship stores in various places, Huawei has successfully created a "service IP" with rich brand characteristics. . In "city living rooms" across the country, consumers can not only feel the excellent quality of Huawei's products, but also experience the humanistic care and warm atmosphere created by Huawei's services. It can be expected that in the future, Huawei will continue to be committed to strengthening the emotional bond with users through warm, practical and differentiated special services. The "urban living room" created by Huawei will surely become the ideal place in every consumer's heart.
On February 24, Huawei flagship store Nanjing Vientiane World has officially opened. The store has also prepared many special New Year activities. Interested local friends can go to the store to check in and experience it up close.
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