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2023 US iPhone user portrait: iPhone 14/Plus is most favored by users switching to Android

王林
Release: 2024-03-01 11:19:32
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According to news on March 1, market research organization CIRP recently released a report that the appeal of Apple iPhone to Android users in the U.S. market has begun to decline. After experiencing a peak of 15% in 2022, it will begin to decline in 2023.

2023 美国 iPhone 用户画像:安卓转投用户最青睐 iPhone 14 / PlusSo among the 13% of users who switched from Android, which iPhone model do they prefer most to switch to? The answer is iPhone 14 and iPhone 14 Plus. According to the latest US new iPhone purchase data released by CIRP, the most popular model is iPhone 14/Plus, and during 2023, 26% of Android users will choose iPhone 14/Plus. The screenshot is attached as follows: 2023 美国 iPhone 用户画像:安卓转投用户最青睐 iPhone 14 / PlusFollowed by iPhone 14 Pro/Max, accounting for 25% of users who converted from Android. This shows that users who have switched from the Android camp have little interest in buying Apple's latest and greatest products. 2023 美国 iPhone 用户画像:安卓转投用户最青睐 iPhone 14 / PlusWhat’s more interesting is that when it comes to choosing entry-level iPhone models, the proportion of Android users who will buy iPhone SE or iPhone 12 in 2023 is 10% and 8%, which is twice the number of native iPhone users. Related reading: "2023 US iPhone user portrait: 13% come from Android, indicating declining appeal"

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source:ithome.com
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