Make a fortune silently! Transsion's 2023 revenue exceeds 60 billion: becoming the world's fifth largest mobile phone manufacturer

News on March 5, Transsion Holdings recently released its 2023 performance report. It is reported that in 2023, Transsion Mobile sold more than 94 million smartphones, with a total revenue of 62.392 billion yuan, a year-on-year increase of 33.9% ; Operating profit increased by 122.55% year-on-year to 6.748 billion yuan.

With its excellent sales, Transsion Mobile has become the fifth largest mobile phone manufacturer in the world.

However, the mobile phones produced by such a Chinese company are not sold in China. The mobile phones it produces are specially supplied to the African market.

With its extreme localization and extremely high cost performance, Transsion mobile phones are loved by everyone in Africa. In order to further adapt to local consumers, Transsion has targeted facial contours, exposure compensation, and imaging for black people. Technical analysis of effects and other aspects solves the beauty problem of dark people taking photos.

In response to the huge difference in self-pay among different operators in Africa, mobile phones with dual-SIM dual standby or even four-SIM four-standby have been launched; in response to the difficulty of charging in Africa, feature phones with a standby time of more than 20 days have been launched.

Data shows that in the first three quarters of 2023, Transsion’s African business revenue has dropped to 35% of total revenue, while the South Asian market has accounted for 21% of total revenue, reaching 21% in countries such as Pakistan and Bangladesh. ranked first in market share.

Currently, Transsion’s sales network has covered more than 70 countries and regions around the world. It has ranked first in Africa in terms of shipments for many years in a row, and has formed a cliff-like lead over the second-placed Samsung, with a market share of more than 40%.

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