php editor Apple is here to answer the question of setting the proportion and size of Toutiao video. When publishing videos on Toutiao, it is recommended to set the video size to 9:16 or 16:9 for better viewing and user experience. In addition, make sure the video is high-definition, has engaging content, and has a click-attractive cover to increase viewing rates and revenue. Remember, content quality is just as important as your marketing strategy!
It should be noted that the proportion and size of Toutiao videos are not limited by a fixed standard. This is mainly because the screen sizes of different devices vary, and different video content and styles also have their own requirements. Nonetheless, there are general guidelines we can use to help creators better choose the right aspect ratio for their videos.
Currently, the screen ratio of most devices is 16:9, which is also the most common video ratio size. Choosing a 16:9 widescreen ratio will help ensure your video looks good on most devices and matches your users’ viewing preferences. This ratio is suitable for a variety of devices including TVs, mobile phones and computers, making it easier for viewers to watch content without having to adjust the screen or zoom the video. Therefore, producing 16:9 widescreen videos can improve the user experience and ensure that viewers can fully enjoy the video content.
In recent years, with the popularity of smartphones, vertical screen videos have become more and more popular on social media platforms, especially the number of users who watch videos on mobile devices continues to grow. If your target audience is primarily mobile phone users, especially those who frequently use social media platforms, choosing a 9:16 vertical screen ratio may be more beneficial to enhance the video viewing experience and capture their attention. Watching videos on a vertical screen is more in line with users' usage habits, making it easier for them to engage in video content and increase interaction with the audience. Therefore, considering a 9:16 vertical screen ratio may help increase audience engagement and increase your video’s exposure and revenue.
3. Other uncommon ratio sizes: In addition to 16:9 and 9:16, there are also some other uncommon video ratio sizes, such as 1:1 square ratio, 4:5 vertical ratio, etc. . These proportional sizes are typically used for specific video content and platform needs, and may provide better performance and revenue potential for some creators.
To sum up, choosing the appropriate video ratio size should be determined based on your video content and the device habits of your target audience. No matter which ratio size you choose, you need to ensure that the video quality is good, the content is attractive, and it meets the specifications and requirements of the Toutiao platform. Creators can also improve video exposure and views by optimizing elements such as video titles, descriptions, and cover images, thereby increasing revenue opportunities.
As a Toutiao video creator, choosing the appropriate video ratio and size is an important step in gaining income. When deciding the video ratio size, you need to consider the audience's device habits and the characteristics of your video content, and continuously optimize the video quality and other related elements to increase the audience's attention and retention rate.
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