Alibaba Game Company's 'Lingxi Interactive Entertainment' has changed its leadership and will be replaced by Zhou Bingshu, the producer of 'Three Kingdoms: Strategy Edition'

According to Game Grape, Zhan Zhonghui (Dingdang), the business leader of Alibaba’s gaming company Lingxi Interactive Entertainment, announced in an internal email that he and Chen Wei’an will step down at the end of the fiscal year (March 31). He also revealed that the position will be taken over by Zhou Bingshu (Uncle Cake), the producer of "Three Kingdoms Strategy Edition". The content of the email has not been made public.

Dear friends of Lingxi,

In the seven years since Lingxi Interactive Entertainment was established, with the joint efforts of all team members and the full support of the group, through a series of excellent works, Lingxi Interactive Entertainment has become a leader in the minds of players through a series of excellent works. It has established considerable brand influence and gradually emerged in the industry.

As the talent echelon becomes increasingly complete, Lingxi’s young people have grown rapidly and are now capable of taking on the important task of leading Lingxi’s continued development. By the end of this fiscal year, Lao Chen, Chunjiao and I will officially step down from our posts as class committee members and hand over to the new team led by Bingshu. We believe that the new team can better face the future, more solidly implement Lingxi’s R&D philosophy, and bring Lingxi to the forefront. Reach new heights.

Over the years, I have worked hard with everyone to learn and practice how to create excellent games, and I have gained a lot. I would like to express my deep gratitude. I believe that every partner who loves games can maintain their original aspirations, and I look forward to you continuing to create wonderful works that players will never forget!

dingdong

March 8, 2024

##According to public information, Zhan Zhonghui is He joined NetEase in 1999 and served as NetEase's chief operating officer. Then he left NetEase in 2011 and founded Guangzhou Jianyue. Until September 2017, the company was acquired by Alibaba.

In December 2018, the Game Business Group was renamed the Interactive Entertainment Business Department under the Greater Entertainment Business Group. In 2019, the Interactive Entertainment Division launched the business brand "Lingxi Interactive Entertainment".

Lingxi Interactive Entertainment launched a number of self-developed game works in 2019 such as "Three Kingdoms: Strategy Edition". In September 2020, Lingxi Interactive Entertainment was upgraded to an independent business group, headed by Alibaba partner Yu Yongfu. In January 2022, Zhan Zhonghui was promoted to M6 (vice president level).

The "Old Chen" mentioned in Zhan Zhonghui's internal letter is Chen Weian, and he also served as the vice president of NetEase and the general manager of the NetEase Blizzard joint venture, and later co-founded Jianyue with Dingdang and served as COO; and Chun Jiao is Liu Jiao, the HR person in charge.

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