


Nine departments: It will take 5 years to basically build a rural e-commerce service system with complete facilities, active entities, smooth circulation, and efficient services.
According to the website of the Ministry of Commerce, nine departments including the Ministry of Commerce issued implementation opinions on promoting the high-quality development of rural e-commerce.
It is proposed that it will take 5 years to basically build a rural e-commerce service system with complete facilities, active entities, smooth circulation and efficient services. About 100 rural e-commerce "leading counties" will be cultivated across the country, and the role of e-commerce in promoting rural industries will be further enhanced. Cultivate about 1,000 leading digital circulation enterprises in counties, and make phased progress in the digital, networked, and intelligent transformation of traditional commercial circulation enterprises. About 1,000 county-level live broadcast e-commerce bases will be built, and the application level of live broadcast e-commerce will be further improved. Cultivate about 10,000 rural e-commerce leaders, and further improve the ability of rural e-commerce to promote employment and entrepreneurship. The annual growth rate of rural online retail sales and online retail sales of agricultural products is higher than the growth rate of national rural consumer goods retail sales in the same period. The number of rural online merchants (stores) has grown steadily. Rural digital consumption has achieved quality improvement and achieved significant results in helping agricultural products to increase and farmers' incomes to increase. , providing strong support for rural revitalization.
It is proposed to cultivate rural digital consumption scenarios. Comprehensively use 5G, artificial intelligence, mobile payment and other technologies to digitally transform qualified rural commercial outlets, create a variety of consumption scenarios, and carry out online ordering, store pickup, fresh food direct delivery and other services to enrich residents' consumption experience. Promote the downward flow of digitally empowered supply chains, continue to support new energy vehicles, green smart home appliances, green building materials and furniture and home decoration in rural areas, and promote the upgrading of bulk commodities. Encourage markets, neighborhoods, and merchants to conduct live shopping guides to promote specialty stores, products, and services.
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