How to make money by publishing Xiaohongshu videos? How is the revenue from Xiaohongshu's videos calculated?

php Editor Strawberry reveals for you the secret of Xiaohongshu video publishing strategy for making money! The key to earning revenue from publishing videos on the Xiaohongshu platform is to attract a lot of attention and interaction. The calculation of video revenue usually depends on factors such as play volume, interaction volume, and number of fans. Before publishing a video, you need to choose hot topics, produce high-quality content, and actively interact with fans. In addition, revenue channels can be increased through Xiaohongshu’s Orange Heart business cooperation and other means. Master these skills and you will be able to earn huge profits by publishing videos on the Xiaohongshu platform!

1. How to make money by publishing Xiaohongshu videos?

First of all, it is necessary to register a Xiaohongshu account. After registering, remember to complete your personal homepage, including setting a nickname, uploading an avatar, and adding personal profile and other information.

In order to ensure the security and credibility of the platform, Xiaohongshu requires creators to undergo real-name authentication. Only users who complete real-name authentication are eligible to receive benefits.

3. Publish original videos: Publishing original videos is the key to earning revenue. Make sure your video content is creative and novel to grab users’ attention.

4. Tag optimization: When publishing a video, fill in the tags appropriately. Tags can help your videos be discovered by more people and increase exposure.

5. Interaction with fans: Actively interact with fans, reply to comments, and increase fan stickiness. The activity of your fans will also affect your video revenue.

6. Continuous updates: Keep updated and release new videos regularly. This can attract users to follow your account, thereby increasing revenue.

2. How is the revenue from Xiaohongshu’s videos calculated?

1. Play volume: The play volume of a video is a key factor affecting revenue. The higher the playback volume, the higher the revenue will be.

2. Number of fans: The number of fans will also have an impact on revenue. The more followers you have, the more exposure your videos will receive and the more revenue you will earn.

3. Content quality: Content quality is an important factor affecting revenue. High-quality content can attract more users to watch and share, thereby increasing revenue.

4. Advertising sharing: The Xiaohongshu platform will allocate part of the advertising revenue to creators based on the advertising sharing model. Advertising share revenue is related to factors such as video playback volume and user click-through rate.

5. Merchant cooperation: Creators can also earn income by cooperating with merchants for brand promotion, product trials, etc.

To gain income from publishing Xiaohongshu videos, multiple factors need to be considered, including real-name authentication, original videos, tag optimization, interaction with fans, continuous updates, etc. The calculation of revenue is also closely related to factors such as video playback volume, number of fans, content quality, advertising sharing, and merchant cooperation. To gain more revenue, creators need to continuously improve the quality of their content, attract more fans, and maintain active interactions with fans. You should also pay attention to the policies and rules of the Xiaohongshu platform, abide by the regulations, and ensure that your rights and interests are not harmed.

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