A new chapter for BYD: Yuan PLUS and Seal lead the way and officially enter the Greek market

BYD has recently made new trends in the international market. On March 20, BYD cooperated with Greek dealer Sfakianakis Group and held a grand launch conference in Athens, officially launching two highly anticipated new energy models, Yuan PLUS (BYD ATTO 3) and Seal. This move marks BYD's official entry into the Greek passenger car market and provides Greek consumers with more choices.

It is understood that Sfakianakis Group is an influential commercial enterprise in Greece. Since its establishment in 1958, it has operations in 14 European countries, has a large employee team and is strong. This cooperation with BYD will bring new impetus to the Greek new energy vehicle market and is expected to promote the development and growth of the market.

At the press conference, BYD demonstrated the excellent performance and innovative technologies of the Yuan PLUS (BYD ATTO 3) and Seal models, which won unanimous praise from the guests and the media. In the future, BYD also plans to introduce more models, including Dolphin, Song PLUS EV Champion Edition and Song PLUS DM-i Champion Edition, to meet the growing and diverse needs of Greek consumers.

BYD has opened its first store in Athens to show local consumers the charm of its new energy vehicles. The company plans to open a second store in Greece in early April to further expand market share and brand influence.

Since September 2022, BYD’s layout in the European market has continued to accelerate. Up to now, BYD has successfully introduced many of its new energy models to 20 European countries, including Germany, the United Kingdom, Spain, Italy, France, the Netherlands, Norway and Hungary, and has opened more than 250 stores in total. This entry into the Greek market is an important step in BYD's strategic layout in the European market and another milestone in its global development.

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