How to find matching accounts on Douyin Hotspot

Through the "Benchmarking Assistant" function of Douyin Hotspot, you can quickly find the benchmarking account: 1. Enter keywords; 2. Filter the query results; 3. View the benchmarking account data. Note: Choose keywords correctly, analyze account data, track regularly, and avoid copying.

How to use Douyin Hotspot to find the target account?

Positioning and benchmarking accounts is a key step to improve the efficiency of Douyin content operations and increase the popularity of accounts. Douyin Hotspot provides a convenient and efficient benchmarking account query function.

Operation steps:

1. Open Douyin Hotspot: Visit the official website of Douyin Hotspot or use the search function in Douyin APP .
2. Select "Benchmarking Assistant": On the home page of Hotspot, click the "Benchmarking Assistant" menu.
3. Enter keywords: Enter keywords related to your content or industry in the keyword search bar, such as "beauty", "fitness", "game", etc.
4. Filter query results: Hotspot will automatically display a list of benchmark accounts that match the keywords. You can filter based on the number of fans, interaction rate, publishing frequency and other indicators.
5. View benchmark account data: Click on the account you are interested in to view detailed analysis reports such as fan portraits, content data, and interactive performance.

Notes:

• Choose keywords that match your account content positioning and target audience.
• Analyze the content style and popular video characteristics of the benchmark account, and learn from its successful experience.
• Regularly track benchmarking account data and adjust operating strategies in a timely manner.
• Avoid copying other people’s content, instead draw inspiration and create unique content.

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