


Vivo Huang Tao: We are making products at a discount, and the price/performance ratio is very high
Mar 28, 2024 pm 12:26 PMNews on March 27, last night, vivo released its new folding screen products vivo X Fold3 and X Fold3 Pro. Among them, the X Fold3, the lightest large folding screen flagship to date, starts at only 6,999 yuan.
In this regard, Huang Tao, vice president of product at vivo, explained in an interview after the press conference that vivo is making the X Fold3 series at a discount, and the price/performance ratio must be particularly high.
When asked whether there is room for the price of the folding screen to go down at 6,999 yuan, Huang Tao said that there is a prerequisite for whether the price can go down. What kind of product experience do you want.
If vivo does not insist on product experience, it can explore further, but the blue factory will not do this, because when making folding products, vivo always insists on "first flagship and then folding".
Huang Tao said: "We are indeed spending money to make folding screen products, and we should still lose a lot of money in the end. In fact, I wanted to cooperate with our Fans shared that the vivo folding screen is the most cost-effective."
Huang Tao also said that because it is making products based on money, the price-performance ratio must be very high, so it should be difficult to further lower the price in the short term.
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