Fully supporting the development of the AIPC industry, JD.com's AI replacement acceleration plan has upgraded three major measures to promote AI replacement

With the disruptive innovation of AI technology, the PC industry has entered the AI ​​era. On March 29, JD.com joined hands with PC strategic brand partners such as Lenovo, Asus, HP, ThinkPad, Huawei, Mechanical Revolution, Dell, Xiaomi, Honor, Acer, Thor, Colorful, MSI, LG and other PC strategic brand partners to hold the 2024 JD AIPC First Step Launch Meeting , will work together to build the AIPC industry ecosystem and jointly promote the accelerated popularization of AI PC. At the meeting, JD.com also announced specific measures for the "AI Renewal Acceleration Plan", which will provide users with additional trade-in subsidies, a comprehensive upgrade of service experience, and the launch of the AIGC Earring Plan, etc., to encourage users to accelerate the replacement of AI hardware.




Working with brand strategic partners to promote the popularization of AIPC replacement


JD 3C Digital shared at the launch meeting the joint An AIPC user survey report conducted by Insight pointed out that people interested in AIPC are mainly concentrated in first- and second-tier cities, with men accounting for as high as 65%. Although the industry generally believes that this year is the first year of the outbreak of AIPC, only 47% of users surveyed have some knowledge of AIPC, and 19% of users have actually purchased AIPC. Therefore, the market popularization of AIPC still requires the joint efforts of industry participants.





At this 2024 JD AIPC launch conference, JD.com and Lenovo, Asus, HP, ThinkPad, Huawei, Mechanical Revolution, Dell, Xiaomi, Honor, Acer, Thor, Colorful, MSI, LG and other brands have reached a consensus to jointly build a better AIPC industry ecosystem and promote the accelerated popularization of AIPC. In the first half of the year, they will be the first to launch ultra-high-end AIPC on JD.com. 200 new AIPC products provide users with a smarter and more efficient AIPC experience.


Faced with the pain point of consumers not knowing what AIPC is and not choosing AIPC, JD.com and the PC brands present jointly gave AIPC product purchase suggestions. When consumers purchase an AIPC, they first check whether the PC's hardware configuration meets the requirements of Intel Core Ultra5/7/9 processors or AMD Ryzen 7040/8000 series processors, NVIDIA GeForce RTX40 series graphics cards, and more than 16G of memory; The second is whether it can support more efficient personal assistance services, personalized creative services, and instant and reliable responses in terms of functionality.




Three major upgrade measures to help users upgrade to new AIPC


In order to help users easily upgrade to new AIPC, in this At the 2024 JD AIPC first launch conference, JD 3C Digital also announced three major upgrade measures for the "AI Replacement Acceleration Plan", which will provide users with increased trade-in subsidies, comprehensively upgraded service experience, and launch the "AIGC "Manzhong Plan", jointly with brands to accelerate the upgrade of B-side and C-side productivity of the AI ​​hardware industry, and promote users to accelerate the replacement of AI hardware products including AIPC.





Specifically, taking into account the cost of user replacement, JD 3C Digital will subsidize AI hardware when replacing old ones with new ones. To increase the poundage, while increasing the residual value of the old machine, it will double the subsidy investment to provide users with a special trade-in subsidy of up to 2,000 yuan. JD 3C Digital will also provide worry-free experiences such as one-stop replacement and cross-category multiple-piece replacement, allowing users to deal with single or multiple old devices at once without leaving home, saving worry, money, and time on replacement. AI hardware.


JD.com will provide comprehensive upgraded service support for new AI products and comprehensively upgrade users’ AI renewal and usage experience. First of all, JD.com will provide full financial interest-free coverage for new AI products during the initial launch period. Users can enjoy up to 24 interest-free installments when purchasing new AI products, making it easier to try out powerful AI hardware products and reduce the pressure to replace them. . Secondly, JD.com will provide exclusive differentiated services such as up to 4 years of extended warranty for AI hardware products, giving users a greater sense of security when upgrading. Finally, JD.com will also work with upstream partners to provide a richer selection of AI applications to further enhance users’ smart experience.


At the same time, JD 3C Digital also announced the launch of the "AIGC Manzhong Plan", which is expected to recruit 10,000 AI super experience officers, leverage 1 million product review contents, and build an AI-specific content position, allowing More users can experience and trial AI products, and provide purchase reference for users who are still in the wait-and-see stage. In addition, JD.com will also establish AI classifications on the site and start building the industry's first AI equipment museum, allowing users to browse a variety of new AI products while deepening their knowledge and understanding of AI hardware and building an AI full-scenario ecological path.


With its forward-looking industry layout and strong technical strength, JD.com is leading the transformation of the PC industry driven by AI technology.透過攜手戰略品牌夥伴共同建立AIPC生態，借助「AI換新加速計畫」的三大升級舉措，京東正深度挖掘用戶需求，推動AI加速普及，攜手品牌開啟智慧生活新篇章。

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