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Xiaomi and OnePlus are 'fighting'! One said it was clever and the other said it was marketing gimmick.

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Release: 2024-04-08 09:30:02
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News on April 7th, there is no shortage of verbal disputes in the mobile phone industry. Now Xiaomi and OnePlus have staged another spat in the air, and no one is convinced by the other.

The reason is that the Redmi Turbo 3, which has not yet been officially released, announced some performance evaluation data in advance, but some game data are not as good as the OnePlus Ace 3V. Xiaomi accused OnePlus of being clever and secretly lowering the brightness or image quality. Jiaye counterattacked immediately, accusing Xiaomi of only doing marketing gimmicks.

The Redmi Turbo series is positioned as a "new generation performance flagship" with the goal of bringing the flagship performance experience to the mid-range. The first product, Redmi Turbo 3, is a direct competitor to the OnePlus Ace 3V which was just released not long ago. .

小米、一加“打”起来了!一个说耍小聪明 一个说营销玩噱头

小米、一加“打”起来了!一个说耍小聪明 一个说营销玩噱头

Wang Teng, who had just succeeded Lu Weibing and was promoted to general manager of the Redmi brand, was full of firepower and bluntly declared: "Some friendly chambers of commerce are testing During the process, we secretly reduce the brightness or image quality, but we insist on three non-degradations in the gaming experience: no image quality reduction, no brightness reduction, and no frame reduction. This requires higher adjustments, and some test indicators may not be advantageous. But we insist on giving priority to user experience!"

Wang Teng also emphasized that for media evaluation, we insist that the test version sent to the media and the mass production version for users are the same software version, and there is no "yin and yang" adjustment or two sets of standards. .

He also suggested that some friends and businessmen should stop being clever, work on technology in a down-to-earth manner, and divide their duties into products.

Regarding this kind of unceremonious in-your-face output, Li Jie, President of OnePlus China, immediately responded directly: "What users want is a real performance experience. This is the most important thing, not those marketing It’s a gimmick to play with.”

He also specifically stated that OnePlus’ game performance is still significantly ahead of similar products without reducing brightness, image quality, or frame rate.

Finally, Li Jie emphasized that comparative testing is welcome. OnePlus is not afraid of comparisons or testing!

So, where do you stand?

小米、一加“打”起来了!一个说耍小聪明 一个说营销玩噱头

小米、一加“打”起来了!一个说耍小聪明 一个说营销玩噱头

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