Lei Jun reveals secrets at Beijing Auto Show: How Xiaomi SU7 became the fastest car under 500,000 yuan

The 2024 Beijing Auto Show will open on April 25, and major car companies will showcase their latest products. The much-anticipated Xiaomi Motors also made a splash at this auto show, with its first model Xiaomi SU7 becoming the focus. Lei Jun, CEO of Xiaomi Group, visited the booth in person and gave a wonderful press conference to the audience.

Lei Jun revealed at the press conference that Xiaomi SU7 has been loved by consumers since its launch, and the order volume continues to rise. He excitedly announced that as of April 24, Xiaomi SU7 orders had reached an astonishing 75,723 units, with 5,781 units successfully delivered in just 28 days. This result undoubtedly proves the strong appeal of Xiaomi SU7 in the market.

According to the editor’s understanding, Xiaomi SU7 also performs well in terms of performance. Lei Jun said that the lap time of this model at the Golden Port Circuit is comparable to that of BMW M-power, making it the fastest model within 500,000 yuan. What’s even more surprising is that in the lap test at the Zhejiang International Circuit, the factory lap time of Xiaomi SU7 reached 1 minute 42 seconds 163, even surpassing the million-level Porsche Taycan Turbo S and Tesla Model S Plaid . After replacing Michelin CUP 2R semi-hot-melt tires, its lap time improved to 1 minute 38 seconds 043, further consolidating its status as the fastest car within 500,000 yuan.

At the press conference, Lei Jun also emphasized the broad audience of Xiaomi SU7. He said that among Xiaomi SU7 car owners, female buyers account for as much as 28%, and it is expected that female car owners will account for 40-50%. At the same time, BBA users accounted for 29% of buyers, and Apple users accounted for 51.9%. These data fully illustrate the broad appeal and recognition of Xiaomi SU7 in the market.

In order to meet market demand, Lei Jun said that Xiaomi is making every effort to expand production, with a planned delivery target of exceeding 10,000 units in June, and a full-year delivery target of 100,000 units. Xiaomi has also accelerated its pace in the construction of delivery centers. It is expected that by the end of 2024, its sales and service outlets will cover all provinces, autonomous regions and municipalities across the country.

Lei Jun has extended an invitation to talents in the global automotive industry, welcoming them to join Xiaomi Motors and build their dream car together. This move undoubtedly injects more vitality and expectations into the future development of Xiaomi Motors.

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