How to set up the national distribution function on Douyin

To set up Douyin’s national distribution function, you need to complete the following steps in order: Open an enterprise account and bind Douyin store to apply for opening universal distribution Set up distribution products Set up distribution channels Promotion distribution links

How to set up the national distribution function of Douyin?

Step 1: Open an enterprise account

To use the national distribution function, you need to open a Douyin enterprise account first. On the Douyin personal page, click "..." in the upper right corner → "Settings" → "Account and Security" → "Open Enterprise Account".

Step 2: Bind the store

Bind the enterprise account with the certified Douyin store. Click "My Store" → "Store Management" → "Bind Douyin Account" → select your business account.

Step 3: Apply to open universal distribution

In the backend of the Douyin store, click "Marketing Center" → "Promotion Management" → "Universal Distribution". Read and agree to the Distribution Agreement, submit the application and wait for review.

Step 4: Set up distribution products

After passing the review, in the backend of the Douyin store, click "Product Management" → "Distribution Management" → "Add Product" . Select the product you want to authorize distribution and fill in the distribution commission ratio.

Step 5: Set up distribution channels

In the backend of the Douyin store, click "Distribution Management" → "Distribution Channels". Create a distribution channel, set the channel name and profit sharing mode (fixed commission or tiered commission).

Step 6: Promote the distribution link

Share the distribution link to your distributors. Distributors can use the link to post videos or live broadcasts on their Douyin to sell your products to fans.

Note:

• Distributors must be certified Douyin users.
• The distributed products must be the products you sell on Douyin store.
• The commission ratio must be reasonable, which can not only motivate distributors, but also protect your profits.
• Regularly monitor distribution and optimize strategies to improve results.

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