apache - Are websites no longer equipped with anti-hotlink protection?

Question

I looked at several websites, including Meituan Waimai, Zhaimi, and 59store. I tried it and the pictures can be stolen:

The pictures of Ele.me cannot be stolen.

I am not a hotlinker, and I despise this kind of behavior. I would like to ask if websites are so arrogant nowadays? No more hotlinking? Is there any purpose? Is it afraid of affecting traffic, performance, etc. Please discuss it together~

Answer 1

Because people are gradually realizing that the value of a brand is far greater than the value of intellectual property, and software codes are open source, what can you do with a bunch of codes? Even if I give you all the source code of Taobao and all the pictures, will you be able to create another Taobao? Code is not valuable, what is valuable is the brand. How much manpower and material resources have been invested in building this brand, and the most important thing is time. At that point in time, they invested in the right direction and gained a leading advantage. They spent money on marketing and invested countless dollars. Advertising leaves an impression in people's minds, and these efforts cannot be exchanged for you no matter how much code you give.

It’s really easy to make a group purchase logic. You don’t even need to do it. There are many ready-made open source ones on the Internet that you can use. There are also e-commerce logic, O2O logic, everything is open source, even search engines are available. Open source, so what? It’s so easy to produce code, but isn’t it easy to produce pictures? Who doesn't have a camera now? Just take a few pictures.

So one point I put forward is: once a line of code or a picture is produced, it immediately becomes history and becomes worthless. But in this case, why do Internet companies still spend so much money? Because they need to hire a large number of programmers and a large number of artists to constantly produce codes and pictures, the industry has gradually become like the news industry. A piece of news is only valid within the week after it was written, or even within one day. , once expired, it will be invalid immediately. The lifespan of codes and pictures is slightly longer, but it will not last much longer, because hot spots are constantly shifting.

The era of selling a set of codes at sky-high prices has long passed. Intellectual property rights are not valuable, but this is actually good news for practitioners. Because although the content is no longer valuable, it is still useless without people who can read and control the code. Therefore, capitalists must spend money to hire a large number of people to manipulate the code. This is an opportunity for the industry.

Conclusion: Content is not valuable, but the people who produce the content and the advertising placed on the brand cost the most.

Answer 2

Hotlinking can be set at any time. Generally, pictures have watermarks. If hotlinking is not set, third-party references will actually play an advertising role.